Zodiac Pool Systems Featuring Energy Efficient Products at Pool Industry Tradeshows and Events
Increased marketing, dealer incentive program, and new rebate structure to be unveiled in 2013
SAN DIEGO – Feb. 4, 2013 – Zodiac Pool Systems, Inc. (Zodiac), maker of one of the most energy efficient pool systems, is industry-known for innovative pool products that provide customers a better life. The company will continue its focus on energy efficiency during 2013 by participating in industry events, presenting products that provide an eco-friendly pool lifestyle and cost savings to consumers.
Zodiac will exhibit at these winter shows:
- MidAmerica Pool and Spa Show in Schaumburg, IL, January 21-24, 2013
- Atlantic City Pool and Spa Show in Atlantic City, NJ, January 28-31, 2013
- Southeast Pool and Spa Show in Atlanta, GA February 4-7, 2013
- Orlando Pool and Spa Show in Orlando, FL, February 15-16, 2013
- Western Pool and Spa Show in Long Beach, CA, February 21-23, 2013
- Southwest Pool and Spa Show in San Antonio, TX, February 28 - March 2, 2013
- CareCraft in NYC in New York City, NY, March 3-7, 2013
- Master Pools Guild Conference in San Jose, CA, March 20-23, 2013
Zodiac will be active at the shows, including a speaking engagement and product training seminars. Industry veteran and Zodiac Vice President Vance Gillette, provided the keynote address at the Mid-America Pool & Spa Show. In addition, Territory Service Manager Alex Krajewski, will present a class on installation of some of the company’s newer products at the Orlando Pool and Spa Show, Friday, February 15 at 12:15 p.m.-1:15 p.m. EST. The class will provide dealers with step-by-step installation and operation instructions of the iAquaLink Mobile Control System, and the Jandy Pro Series Chlorine Generators in low-flow systems. Zodiac Director of Product Development, Hydraulics and Heating Systems, Steve Gutai will also be presenting a class in Orlando detailing advanced hydraulic design for custom pools and spas. The seminar will be held on February 16 at 8:00 a.m.-9:40 a.m. EST.
Zodiac is known as a leader in the industry for its award-winning and creative marketing strategies and merchandising to support dealers. Dealer programs will be stepped up even more in the coming weeks as Zodiac announces a comprehensive events program to support retail sales.
Dealers agree that Zodiac provides the top dealer incentive program in the industry:
"Both our customers and our staff love the style and reliability of Zodiac products, so they’re easy for us to sell," said Howard Weiss, president, Contemporary Watercrafters. "And we love that Zodiac supports companies like ours by providing a first-class incentive program, marketing and technical support and software that helps grow our businesses. We couldn’t be happier doing business with Zodiac."
Zodiac has restructured its rebate program to support dealers as well. The "Get Rewarded" tiered rebate program offers rebates based on sales price. The program is the largest consumer rebate program in the industry for automatic pool cleaners, and will provide a strong incentive for pool owners to purchase the best selling cleaners. Under the new rebate program, consumers will have the opportunity to earn a larger rebate based on higher net prices. Details on the program will be announced by the end of January.
About Zodiac Pool Systems, Inc.
Zodiac Pool Systems, Inc., a subsidiary of Zodiac Marine & Pool, S.A.S., is a global leader in swimming pool and spa products and services. The company’s comprehensive product lines are marketed under the leading brand names of Zodiac®, Polaris®, Jandy® Pro Series, Nature2®, and Cover-Pools®. Zodiac is the leading provider of premium, innovative pool and spa products and is committed to designing and producing the most energy efficient, earth-friendly pool products and systems available.
Learn more: www.zodiacpoolsystems.com or 800-822-7933.